Bio/Contact
Solving problems with compassion and empathy
Hi there. I’m Jeff Petrovitch (he/him/his). I’m a UX Designer and Strategist living and working in Minneapolis. A few things that make me “me”: ENTJ, Filmmaker, Capricorn, Food-Wine-Spirits Enthusiast, Enneagram 8 Challenger, Runner.
In 15+ years in financial services and management, I have designed successful business strategies for many small businesses. As General Manager of a craft cocktail bar, featured in Thrillist’s 21 Best Cocktail Bars in America, I have researched and designed better experiences for both guests and staff. I'm excited to leverage my skills as a UX Designer and Strategist in the next step of my career.
As a person of color, as a designer and strategist, I want to do work that matters and betters the world.
My Journey
2001-2006
Art and Design - I studied at Keene State College in my hometown of Keene, NH.
Banking | Financial Services - 5 years: Customer Service Representative, Branch Supervisor, Consumer Loan Officer
Advertising Sales - I sold print advertising for a local newspaper.
2007-2011
Farming - I was a farmhand on an organic, grass-fed beef farm.
Taxi Driver - I worked for a short time as a taxi driver.
Café | Coffeehouse - 5 years as a Barista and then as Assistant General Manager
Dance Caller - I was a caller for contra and square dances for about 8 years.
2012-Present
Minneapolis, MN - I moved in April 2012
Filmmaker - I produced an independent documentary about life as a Korean American.
Restaurants - 12 years: French Meadow Café, Blackbird Café, and most recently General Manager of Volstead’s Emporium
Design - I studied UX Design at Prime Digital Academy and then completed the HMNTYCNTRD masterclass.
Web Accessibility - I am currently studying for my IAAP Certification through Deque University.
UX/UI Designer - I am currently working for Starkey Laboratories in Eden Prairie, MN and Greyduck Creative in Minneapolis, MN.
